Do You Know What Opportunity Looks Like? Neither Do I.
April 10th, 2007 by Benny
What does opportunity look like? If you’re like a number of would-be entrepreneurs you don’t know. Why? Because we aren’t taught to know what to look for in school or by our parents necessarily. Opportunity is sometimes so vague that some wouldn’t call it that but others can turn something so tiny into a huge opportunity.
I used to think that if I waited around long enough, something would someday present itself to me, maybe if I was lucky it would ring my doorbell and say “Here I am Benny, let’s go! Make sure to pick up the boatloads of cash on the way there!”
Unfortunately, that never happened.
So, what do you do? The first thing I think that is important to know is to learn what opportunity is and next is what to do with it. I can’t imagine trying to build a car without knowing how to first do it. So read some books, look on the internet for ideas, go look for a Meet Up in your town on a topic that interests you.
Second, meet lots of people. Sometimes just getting out of your comfort zone and getting uncomfortable will get you thinking. If you’ve never accomplished much by way of networking, start small. Go to a Chamber of Commerce and find out when they’re having the next “After Hours” meeting and find one person to meet. Start small get big.
Third. Experience. You’re going to have to learn on your own here. Have you ever gotten a brainstorm about something? A cool idea to make the world a better place of a way of organizing your desk. It doesn’t matter.
If I’m making it a habit of being around people who are bikers, and each week I go on a bike ride with a group, will I learn about biking? Will I become more accomplished? Will I create something that could help advance biking that will make me a millionaire? I don’t know, but unless you try, you don’t know.
Opportunity isn’t some nicely bundled and neat package - it is sometimes big, sometimes small. It’s hidden amongst rubble or sitting in the middle of your living room. It is shiny or it’s covered in mud. The point is, you have to start to look for it to be something.
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